Showcasing Singapore’s Digital Trade Leadership at WSIE 2025: TradeTrust in Focus

Singapore was the Country of Honour at the 2025 World Smart Industry Expo (WSIE), held from 5–8 September in Chongqing, marking a decade of the China-Singapore (Chongqing) Connectivity Initiative (CCI) and 35 years of Singapore–China diplomatic relations. The Expo shone a spotlight on Singapore’s digital trade and AI innovations, highlighting the strong partnership between the two nations and creating opportunities for greater cross-border collaboration and digital infrastructure growth. 

At the Singapore Pavilion, TradeTrust joined fellow innovators to showcase Singapore’s pioneering solutions driving trusted, seamless and interoperable digital trade. This year, we highlighted the successful adoption of TradeTrust by AEOTrade, a digital business solution service provider headquartered in Beijing, and its user community — demonstrating how trusted digital trade documentation can enhance speed, transparency and efficiency for businesses in international trade. 

TradeTrust, together with AEOTrade, pitched the solution to an invited audience, including the Chongqing Municipal Commission of Commerce and Industry, at the Singapore Pavilion — engaging attendees on the real-world impact and benefits of using electronic Bills of Lading (eBLs), which are portable across different platforms integrated with TradeTrust framework to streamline cross-border trade. 

TradeTrust in Action: Chongqing eBL Trial

A key highlight was the ongoing TradeTrust-enabled eBL pilot with Chongqing, conducted under the China-Singapore (Chongqing) Connectivity Initiative– New International Land-Sea Trade Corridor (CCI–ILSTC) Transport & Logistics pillar and supervised by the Chongqing Port & Logistics Office (CPLO) and Infocomm Media Development Authority (IMDA). 

In March 2024, New Land-Sea Corridor Operations (NLSC) and Pacific International Lines (PIL) Logistics successfully executed a live, fully digital eBL shipment — using the TradeTrust framework and PIL’s internal system, with records anchored on the Polygon blockchain. 

This shipment demonstrated that the end-to-end issuance, transfer, and surrender of a negotiable Bill of Lading can be done entirely digitally — eliminating the delays and risks inherent in manual, paper-based processes. 

This live shipment followed a shadow roleplay conducted in December 2021 and marks another milestone towards scalable adoption of cross-border eBLs between Singapore and Chongqing. 

Why This Matters 

Digital trade is key to supporting frictionless global commerce, reducing costs, and enabling greater resilience in supply chains. By participating in WSIE 2025 and showcasing real-world use cases such as the Chongqing eBL pilot, TradeTrust reaffirms its role as a critical piece of digital trade infrastructure — one that helps governments, platforms, and businesses adopt legally recognised, trusted, and interoperable digital documents. 

As Singapore deepens collaboration with Chongqing under the CCI framework, initiatives like TradeTrust are paving the way for wider regional adoption of digital trade solutions — ultimately benefiting shippers, consignees, carriers, and customs authorities across the trade ecosystem. 

Learn more about how TradeTrust is enabling trusted, interoperable digital trade.